In an unprecedented move, Twitch CEO Dan Clancy expressed his excitement for popular streamer xQc following his recent transition to rival platform, Kick.
Clancy’s comments come amidst a landscape where platforms fiercely compete for exclusive rights to popular streamers, marking a notable shift in this narrative.
Understanding The Streaming Landscape
The rivalry between streaming giants like YouTube and Twitch has seen multiple instances of streamers signing exclusive contracts.
This trend has led to a continuous tug-of-war for the best creators, making the landscape highly competitive.
However, Kick, the emerging streaming platform, is taking a different approach.
Notable streamers like Amouranth and xQc have signed with Kick but without exclusive commitments, which means they can continue streaming on other platforms.
Clancy Speaks on xQc’s Move
In a recent discussion with Jake Lucky, Twitch CEO Dan Clancy shared his perspective on the implications of xQc’s move to Kick, for both Twitch and the broader streaming ecosystem.
Clancy expressed his support for xQc, whose real name is Felix, stating, “If you ask me about Felix I’d say I’m excited for Felix.”
He further explained that Kick’s policies allow xQc more freedom and flexibility in his creative expression, something he couldn’t have achieved on Twitch.
Against The Norm: Twitch CEO Advocates for Platform Flexibility
Expanding on the concept of exclusivity, Clancy opined that streamers should have the liberty to work across multiple platforms.
He argued that certain types of content might be better suited to specific platforms, and thus, creators should have the freedom to choose the best fit.
The CEO shared an anecdote about a streamer who wanted to host a wrestling match on YouTube, suggesting that such exploration is essential for finding the right platform for various content types.
Clancy’s Open Dialogue and Future Intentions
Lately, Clancy has been more active on social media and Twitch, responding to various concerns raised by his community, from banning issues to content guidelines.
His open dialogue and unconventional stance on streamers working across multiple platforms reflect his approach to fostering transparency and freedom in the streaming industry.
Clancy’s attitude towards xQc’s move to Kick suggests a potentially less competitive and more cooperative future for streaming platforms, where creators’ creative freedom and suitability of content may take precedence over exclusivity and rivalry.